eCommerce Content Specialist in Los Angeles, CA

at Spin Master Careers

Date Posted: 2/11/2020

Job Snapshot

Job Description

Please Note: If you are a current Spin Master employee with access to Workday, apply to this job via the Workday application.

Are you looking to further your career with an industry leading, global children's entertainment company? 

At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s why we want you! 

What's it like to work here?

Spin Master is a fast-paced, hands-on organization that provides many great opportunities for impactful decision-making; we are building a legacy and welcome individuals with a proven track record of driving results.  

Job Description:

The role:

The eCommerce Content Specialist is a newly created position to help us grow our e-commerce sales.

As a valued member of the E-Commerce Marketing team position will work cross-functionally in a highly visible role to plan, create, and execute best-in-class online marketing content across numerous different sales channels. This role will be responsible for aiding the process to convert online shoppers into buyers through informative, creative, and dynamic product content, and requires a deep understanding of the ongoing changes of online consumer behavior.

Using experience in driving website traffic, cultivating leads, and turning site visitors into buying customers – this role will be an integral part of our company’s growth in the online marketplace.

What can we expect from you:

  • Drive sales via e-commerce sales channel(s)
  • SEO rich E-commerce copywriting for all related products including basic content, enhanced content and Amazon brand stores
  • Management of all related content within content management system (Salsify)
  • Collaborate with photography and brand teams to ensure best-in-class product/lifestyle imagery
  • Work with translation team members to ensure international translations are created where needed to support ecommerce initiatives and growth with affiliate offices and countries
  • Development and execution of annual digital marketing plan
  • Create, design, and structure online marketing initiatives
  • Ensure Corporate Design standards respective to all online marketing activities
  • Coordinate online marketing initiatives with national account partners
  • Work with brand teams to provide insights into ecommerce opportunities and challenges within their product lines
  • Prepare, analyze, and communicate reports to sales and internal teams regarding results of digital and e-commerce initiatives
  • Regular communication with IT/Sales/Marketing/Photography
  • Respond to inbound inquiries from sales reps, site merchandisers or customers
  • Provide backup support for management of website content systems
  • Attend sales summits and toy fairs as required
  • Handle multiple and competing priorities and assignments
  • Other duties as assigned

Who’s a good fit for this role:

  • Skilled in digital campaign development and execution
  • Digital marketing experience
  • Expert copywriting skills and SEO certified with a focus on Amazon
  • Effective communication and organization skills to support sales team and overall company Marketing activities
  • Experience with Amazon Vendor Central
  • Experience with content management tools and marketing automation programs
  • Experience in Video, Online and Social advertising
  • Ability to handle multiple and competing priorities and assignments
  • Experience with various Microsoft Office programs (Excel, PowerPoint, etc.)
  • Experience with SAP and Salsify

You should apply if you have the following:

  • 3 - 5+ years e-commerce experience
  • University degree 

What you can expect from us:

Our mission is to Make Life More Fun with a vision to push the boundaries of innovation, creativity, and fun. From top leadership to new and veteran team members alike, everyone at Spin Master embodies our Core Values:
•    Integrity
•    Open Mindset
•    Innovation
•    Partnerships
•    Collaboration
•    Driving Results
•    Entrepreneurship

Follow us on Instagram and Twitter @SpinCareers to stay up to date on Spin Master career opportunities. 

We do appreciate all interest; however only those selected for interview will be contacted.