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Meet our CEO

Max Rangel was appointed Global President of Spin Master in January 2021 and became Global President & CEO in April 2021. He is responsible for the execution of the Company’s long-term strategy and leading day-to-day operations. Max is a results-driven global C-Suite executive with 30 years in CPG with P&G, Hershey and SC Johnson & Sons. Max’s career has spanned operating roles in North America, Latin America, Asia, Middle East and Europe, as well as global strategic roles in the headquarters for all three companies. Throughout his career, Max has been focused on strategy development and implementation, portfolio and brand management, brand innovation and marketing, multi-channel commercial strategy, and talent development.